commit d1c12493ce1e6045a629521e2f817aa7b82237b0
parent 70067fd133f623408ee6a9b313667fd5568ce9cb
Author: ugrnm <ultrageranium@bleu255.com>
Date: Fri Jan 31 13:01:50 +0100
thesis 1 done + alarm yellow style
Diffstat:1 file changed, 39 insertions(+), 8 deletions(-)
diff --git a/transmediale-2020-7-theses/index.html b/transmediale-2020-7-theses/index.html
@@ -31,7 +31,13 @@
.inverted {
background-color:#7800FF;
color:#FFF;
- border:1px solid #7800FF;;
+ border:1px solid #7800FF;
+ }
+
+ .words {
+ background-color: #FFCD3F;
+ color: #000;
+ font-size: 8vH;
}
.faded {
@@ -175,39 +181,64 @@ blablabla
What would be a conference on art and digital culture without a good old discussion about internet memes?
---
-
+class: words, center, middle
MEMES
???
-
Social media platforms have allowed the democratisation of meme production and have greatly facilitated their circulation.
--
-
???
They achieved this by creating software that favours the circulation of viral content to keep their users hooked.
---
-
+class: words, center, middle
Everything is a meme
???
+And if you do that for more than a decade, you end up with everything having to be a meme to have any chance at being noticeable in social media.
-And if you do that for more than a decade, you end up with everything having to be a meme to have any chance at being naticeable in social media.
+But there's something that was completely unforseen...
+---
+class: words, center, middle
+Language
+???
+and that was how memes became a language through which collective identities could emerge and be stronger, to the point of creating hostile and toxic environments for some communities. But also made painfully visible how content moderation on coporate social media platforms was always ideologically biased.
-But there's something that was completely unforseen, and that was how memes became a language through which collective identities could emerge and be stronger,to the point of creating hostile and toxic environments.
+---
+class: words, center, middle
+Moving out of the global village
+???
As a result all those that ended up excluded or harmed in these environments have become interested in migrating to platforms that they can control themselves, reversing the narrative of the universal global village, and the tech industry claim of connecting the world without friction.
-In a situation where silencing or voluntary exile are the only options, federation opens a third way. It allows a community to engage with conflicts and exchanges with other communities while remaining undiluted in its scope, ideology and interests.
+---
+class: words, center, middle
+Moving out of the global village
+???
+In a situation where silencing or voluntary exile are the only options, federation opens a third way. It allows a community to engage with conflicts and exchanges with other communities while remaining undiluted in its scope, ideology or interests.
+
+---
+class: words, center, middle
+Network wars?
+
+???
But in this situation, we can wonder if this is not going to accentuate thinking along axes of friends or enemies, to the extent that simplistic meme warfare will be replaced with network wars.
+---
+class: words, center, middle
+Network wars?
+
+???
This is why, if we're going to talk about memes today, we must move the discussion to the level of social media infrastructures. We must talk about these environments that allow, for better or worse, the sedimentation of knowledge. What happens when some specific discourse can accumulate and concentrate online and what kind of dynamics it creates.
+Ultimately, how to deal with a concept such as openness in this context?
+
+
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